New Partnership with WIRTGEN Group

WIRTGEN Group partner with BuildWitt to Help Solve Workforce Issues in the Dirt World

Wirtgen and BuildWitt logos

NASHVILLE, TN - WIRTGEN Group joins BuildWitt to help solve the workforce issues the construction industry is facing. With a dwindling recruiting pool, companies can't keep crews fully staffed to meet demands, and the problem is only growing with time.

The two companies will combine their resources to bring awareness to the issue and help companies access solutions to meet their specific needs.

Wirtgen firmly believes in training the next generation to ensure a strong workforce for years to come.

WIRTGEN GROUP consists of the following brands: WIRTGEN, VÖGELE, HAMM, and KLEEMANN. As the global leader in road construction technology, WIRTGEN GROUP provides equipment for every phase of the road construction cycle, from mining and milling to paving, compaction, and rehabilitation.

"As a thought leader in the road construction industry, the Wirtgen Group has invested heavily in training for our customers, dealers, employees, and our industry. Partnering with BuildWitt allows us to take our world of experience and share it with more people. We agree with BuiltWitt's mission of making the Dirt (and asphalt) World a better place by attracting more talent and adopting technology that increases safety, profitability, and sustainability while building and maintaining the infrastructure our economy needs to thrive. Let's do this together!" says Jim McEvoy, President/CEO of Wirtgen America.

Since 2018, BuildWitt has been addressing common workforce problems by providing media and marketing services to companies in the Dirt World (i.e., infrastructure, earthmoving, utilities, site work, demolition, mining, materials, heavy equipment dealers, and supporting vendors). In 2022, BuildWitt launched a training platform with over 500 microlessons. The company's next step is establishing partnerships with other organizations driven by the same mission. 

"I had the chance to tour the Center for Training and Technology at Wirtgen America in Nashville. What an amazing facility and team of people. They literally wrote the book on road construction, investing heavily to educate their customers and the industry on all types of road-building topics. We couldn't be more excited to partner with Wirtgen and bring their expertise to an even larger audience," says Dan Briscoe, President of BuildWitt.

BuildWitt has identified six primary causes for the workforce shortage: aging workforce; individuals choosing college instead of trades; record demand for infrastructure; fierce competition for workers from other industries; poor perception of blue-collar work; and different mindsets and desires among today's younger generation.

The company will strategize with each new partnership to address one or more of the specific root causes of the workforce shortage.

"We don't claim to have all the answers or solutions. What's missing isn't an effort or intent to solve the workforce problem—instead, it's a cohesive effort," says Aaron Witt, CEO of BuildWitt.

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